After years of helping bring artists to the Super Bowl Halftime Show, JAY-Z will take the stage himself, with Apple Music offering exclusive content ahead of the show.
Apple Music, along with the NFL and Roc Nation, announced that JAY-Z will perform at the Apple Music Super Bowl LXI Halftime Show. The show will take place at SoFi Stadium in Los Angeles, California on Sunday, February 14, 2027.
“From Reasonable Doubt to taking the stage at Super Bowl Halftime, this has been a journey,” JAY-Z said in a statement. “Thirty years of music, work and culture on the world’s biggest stage. This ride continues to be a dream come true.”
As with previous Halftime stars, Apple has released JAY-Z’s Road to Halftime on Apple Music. It will include exclusive content, seasonal programming and experiences created in collaboration with the NFL.
“JAY-Z’s impact on global music culture is as profound as it is undeniable,” said Oliver Schusser, Apple’s Vice President of Music and International Content.
“We’ve had the privilege of working closely with him over the past few years to bring some of the world’s most exciting and prolific artists to the stage at the Super Bowl Halftime Show and we’re so excited that he’ll be taking to that stage this year. We know it’s going to be an incredible show.”
Viewers can tune into the show on ESPN, ABC and Disney+, and on mobile devices with NFL+. ESPN’s Spanish-language telecast will also be available on ESPN Deportes and Disney+, with a separate Spanish-language presentation on Univision.
Apple Music has taken over sponsorship of the NFL’s Super Bowl Halftime Show in 2022, with its first artist being Rihanna. She was followed by Usher a year later.
Kendrick Lamar headlined in 2025. In 2026, Bad Bunny headlined.
